Nitish Bhardwaj
I design feedback-rich interfaces powered by motion.
Drop me a follow
Drop me a follow
New Delhi
New Delhi
Micro interactions
by a Certified Lottie expert
Improving features/offers discovery, reducing friction across key app flows, leading to higher conversions.
Ai assistant nudge and states
Subtle persuation nudge animation to emphesis on
AR feature
Micro Interactions
Bottom Nav - Micro Interaction
Visual Cue: Tap interaction with subtle scale bounce, icon color fill, and smooth underline slide animation.
Gold membership - success state
Visual Cue: On tap, the membership card transforms → logo animates → gold confetti bursts → benefits reveal
1/3
UX first motion
Micro interactions
by a Certified Lottie expert
Improving features/offers discovery, reducing friction across key app flows, leading to higher conversions.
Ai assistant nudge and states
Subtle persuation nudge animation to emphesis on
AR feature
Micro Interactions
Bottom Nav - Micro Interaction
Visual Cue: Tap interaction with subtle scale bounce, icon color fill, and smooth underline slide animation.
Gold membership - success state
Visual Cue: On tap, the membership card transforms → logo animates → gold confetti bursts → benefits reveal
1/3
UX first motion
My Tool Stack
Eager to see how soon AI makes them irrelevant
Figma
Lottie
After Effects
Spline
Blender
Webflow
Protopie
Creative Cloud
Figma
Lottie
After Effects
Spline
Blender
Webflow
Protopie
Creative Cloud
Selected Work
Selected Work
[2022 -2025]
[2022 -2025]
Magic Scale
A frame(glasses) size measuring tool - Patent Pending
UI / UX
Motion
Click for more details
Magic Scale
A frame(glasses) size measuring tool - Patent Pending
UI / UX
Motion
Click for more details
Landing Pages
A collection of landing pages and marketing interfaces crafted to extend product stories.
Motion
UI/Visual
Landing Pages
A collection of landing pages and marketing interfaces crafted to extend product stories.
Motion
UI/Visual
Lens Package Flow
A video based experience for eyewear lens selection
Interaction
UX/UI
Lens Package Flow
A video based experience for eyewear lens selection
Interaction
UX/UI
Lenskart Co-pilot
AI Copilot for Smarter Eyewear Decisions App Feature AI UX/UI
UI / UX
Motion
AI
Lenskart Co-pilot
AI Copilot for Smarter Eyewear Decisions App Feature AI UX/UI
UI / UX
Motion
AI
Animation
Prototyping
Interaction
I'm a Product Designer, specialising in motion design. My work focuses on creating intuitive interactions, reducing cognitive load, and improving user engagement through well-crafted & seamless user flows.
I'm a Product Designer, specialising in motion design. My work focuses on creating intuitive interactions, reducing cognitive load, and improving user engagement through well-crafted & seamless user flows.
Branding
UI/UX
Research
The Hero Frame
A few script based i crafted for brand monetisation / product features etc.
Each one of these is less than 250 kb
Design in
Illustrator
Animate in
After Effects
Export in JSON
via Lottiefiles
Preview and Position in
Figma Prototype for Dev-Handoff
My State machine frame work
To ensure smooth development and reduce developer handoff time.
Connecting state
0ms
Connected state
250 ms
opacity : 0 - 1
opacity : 1 - 0
Scale : 1.5
Talking state
250 ms
opacity : 0 - 1
opacity : 1 - 0
Listening state
250 ms
opacity : 0 - 1
opacity : 1 - 0
Thinking state
Yes, I know about Rive
Waiting for the devs to get onboarded
Recent experience
2023 - Now
Sr. Product designer
Lenskart
1 Year and 11 months
- Designed & launched in-app ruler feature that enabled 95% accurate frame measurements, reducing returns by ~18%.
2021 - 2022
Interaction designer
Milkbasket
1 Year and 10 months
Implemented interactive UI animations & motion-led microinteractions across the app.
2015 -2022
Sr. Visual Designer
Blinkit
7 Years and 1 months
Played a key role in Grofers-to-Blinkit rebranding, designing UI visuals, animations & motion-led assets that unified brand identity.
2023 - Now
Sr. Product designer
Lenskart
1 Year and 11 months
- Designed & launched in-app ruler feature that enabled 95% accurate frame measurements, reducing returns by ~18%.
2021 - 2022
Interaction designer
Milkbasket
1 Year and 10 months
Implemented interactive UI animations & motion-led microinteractions across the app.
2015 -2022
Sr. Visual Designer
Blinkit
7 Years and 1 months
Played a key role in Grofers-to-Blinkit rebranding, designing UI visuals, animations & motion-led assets that unified brand identity.
Recent articels
A few things i learned with hands-on experience
Generative AI consistintant style characters
a cast of expressive 3D avatars curated with structured AI prompting approach
Generative AI consistintant style characters
a cast of expressive 3D avatars curated with structured AI prompting approach
Optimizing In-App Motion Design
Smart Lottie Practices & Performance Hacks
Optimizing In-App Motion Design
Smart Lottie Practices & Performance Hacks
My Journey
Inspired by michael scott
My Journey
Inspired by michael scott
Hi I'am Nitish
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